村庄文化｜一砖一瓦，寻回乡愁，婺源篁岭营造记
Renovation of Huangling Ancient Village by Wuyuan Village Culture Media Co., Ltd.
A Tale of Rural Renewal: Each Brick and Tile Evokes Nostalgia
∇ 摄影：SFAP Photography: SFAP
“徽之为郡，在山岭川谷崎岖之中。”地处古徽州的婺源篁岭正如古书所述，依山而建，“挂”于崖上。这座近600年的徽州村落，建筑随地势自由生长，与自然融合一体。
As recounted in ancient books, Huizhou was a region situated amidst rugged mountains, rivers, and valleys. Huangling Village, situated within Wuyuan County in northeastern Jiangxi, which was historically a part of Huizhou, lies a nearly 600-year-old settlement constructed upon mountainous terrain and perched on cliffs. In this village, the buildings organically grow with the landscape, seamlessly integrating with nature.
犹在三月春，百亩梯田的油菜花海映衬之下，大美不言，触动“质性自然”的共通情感，入选了UNWTO联合国世界旅游组织「最佳旅游乡村」，并亮相国际文化盛事法兰克福书展。
Each March, the village becomes particularly enchanting with the magnificent backdrop of a sea of blooming rapeseed flowers covering an extensive area of terraced fields. The indescribably beautiful sight evokes a universal sense of awe towards the natural world. In 2023, Huangling was selected as a “Best Tourism Village” by the United Nations World Tourism Organization and was exhibited at the world-class cultural event Frankfurter Buchmesse.
∇ 摄影：SFAP Photography: SFAP
如何让这座破败的古村焕发出新的生机？
为了回答这个问题，村庄文化团队，在篁岭的山野村舍中耕耘雕琢了15年。
How to breathe new life into this decrepit, ancient village?
For 15 years, the team at Wuyuan Village Culture Media Co., Ltd. has tirelessly pursued this question, devoting their time and energy to the revitalization of Huangling Village.
如今深具代表性的徽派古村落，却曾是几乎被抛弃的荒村：旱季缺水，雨季洪涝，村舍破败，人去楼空。篁岭的涅槃，凝缩着村庄文化团队在山野村舍中持续耕耘的15年。
Once desolate and neglected, Huangling Village struggled with water scarcity during the dry season, flooding during the rainy season, dilapidated houses, and a dwindling population. Now, it stands as an iconic ancient village characterized by Hui-style architecture — a testament to the relentless efforts of the project team over 15 years in restoring its built environment.
一群人，扎根乡土，用时间和经验，不断反复打磨雕琢一座古村。在流量至上求新求快的时代，显得如此格格不入，但或许正因长期主义之下的拙与执，方能雕琢出独一无二的经典。
This group of people, deeply rooted in rural construction, has devoted countless hours in enhancing and revitalizing an ancient village. In an era dominated by social media, speed, and ever-changing trends, their efforts may appear out of place. However, it is their methodical and long-term commitment that has crafted an iconic destination with sustained development.
∇ 摄影：SFAP Photography: SFAP
壹章 新生
从衰败的百年村落到“最美乡村”
Chapter I Rebirth
Evolving from a desolate century-old village into one of the “Most Beautiful Villages”
在90年代，第一次走入村庄文化创始人、篁岭总设计师汪万斌视野中的，完全是另外一番景象。这座古村建在山间陡坡之上，房屋零落参差，交通极为不便，村内可用地十分稀少，可谓“地无三尺平”。秋冬季节村民生活严重缺水，而汛期因街巷排水不畅，山体滑坡频发，篁岭逐渐沦为一个空心村，梯田抛荒，房屋倒塌，文脉断绝。
In the 1990s, when Wang Wanbin, the founder of Wuyuan Village Culture Media Co., Ltd. and the chief designer behind the revitalization effort, first set foot in Huangling Village, he encountered a radically different landscape from what it appears nowadays. This ancient settlement, perched precariously on a steep mountainside, presented a disjointed picture. Houses were scattered across the terrain, transportation was severely hindered, and the available land within the village was severely limited, barely affording a flat ground to stand on. Villagers endured severe water scarcity during autumn and winter, and the rainy season brought frequent landslides due to inadequate drainage systems. As a result, Huangling gradually became an empty village, with its terraced fields left to decay, houses collapsing, and its rich cultural heritage lost to neglect.
∇ 改造前的篁岭 © 婺源县村庄文化传媒有限公司
Huangling Village before renovation © Wuyuan Village Culture Media Co., Ltd.
自小习画的汪万斌，因采风写生而走遍这里，别人眼中衰败的古村，于他而言却有着独到的美：这座挂在山间的村落，拥有原生态的自然景观，并保留了不少传统徽派建筑风貌的古民居。这些独一无二的文旅条件与不忍传统村落日趋衰败的那份乡愁，让汪万斌相信篁岭的可能性，全然投身到村落的保护与改造之中。
Wang Wanbin has been immersed in the world of painting since childhood, and it was this passion that led him to encounter Huangling, where he explored for inspiration in his drawings. To him, this ancient settlement, perched precariously on the hillside, offered a unique beauty that others might overlook, with its unspoiled natural scenery and authentically preserved ancient houses. Recognizing the cultural and touristic appeal of Huangling and driven by a profound nostalgia for the traditional village confronting deterioration, Wang Wanbin devoted himself to conserving and rejuvenating this extraordinary village.
∇ 图一：篁岭晒秋 © 汪万斌 Shaiqiu in Huangling © Wang Wanbin
图二：婺源写生 © 汪万斌 A sketch of Wuyuan © Wang Wanbin
机遇出现在2009年，当地政府正式编制了篁岭村整体搬迁安置规划，由婺源县乡村文化发展有限公司出资对篁岭村进行整体搬迁，汪万斌作为合伙人之一，参与其中。基于同济大学编制的《婺源篁岭民俗文化村发展规划》，他带领村庄文化团队，展开篁岭古村的整体设计和施工。
In 2009, a turning point arrived when the local government announced plans for the overall relocation and resettlement of Huangling Village. With funding from Wuyuan Village Culture Development Co., Ltd., Wang Wanbin joined forces with other partners to spearhead the project. Guided by the “Wuyuan Huangling Folk Culture Village Development Plan” drafted by Tongji University, he steered his team in the overall design and construction endeavors in the old Huangling Village.
∇ © 婺源县村庄文化传媒有限公司 © Wuyuan Village Culture Media Co., Ltd.
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