笨鱼烤焰所是给日式烤肉赋予本土精气神的体验场。笨鱼创始人的海钓喜好引出了品牌的发展故事，从食材源头到餐桌坚持新鲜、品质，注重体验的温馨、自在。
B-Fish entitles local spirits to the Japanese barbecue. With the founder of B-Fish adoring fishing in the sea as the brand story, we insist on keeping high quality and freshness of the ingredients from source selection to serving on tables. We cherish the warm and relaxed experience provided to customers.©Meatmountain
「世间美味皆可烤」
“Delicacies worldwide are for barbecue”
从水产日料到日式烤肉，创始人希望沿用好食材新鲜到餐桌的理念，探索更多可能。本案是笨鱼品牌的一种精神形态的展示和延伸，试图让受众在此体验到 笨鱼的趣与味。
From aquatic Japanese food to Japanese barbecue, the founder hopes to explore more possibilities based on the concept of fresh ingredients served on tables. This design manifests and extends the spirits of B-Fish, and aims at introducing the delight and taste of the brand to customers.©Jaguar
从空间布局上，根据笨鱼的运营需求塑造了「客至」、「笨作」、「品拙」、「净享」、「移趣」、「聚叙」六大区块，以顾客为中心的动线串联起来。
In terms of spatial design, six units were designed according to the operational needs of B-Fish: Ke Zhi(Reception), Ben Zuo(Kitchen), Pin Zhuo(Dining room), Jing Xiang(Boxes), Yi QU(Stairs), Ju Xu(Group tables). Customers being the thread, these units are linked dynamically.
∇ 「客至」： 内凹入口造景引人入胜，以创始人的陈列收藏带出话题。
Ke Zhi(Reception): The recessed entrance attracts customers, theme is introduced through the collections of the founder.©Meatmountain
∇ 1层堂食区域 Dining area on the 1st floor ©Meatmountain
∇ 1层细部 Details on the 1st floor ©Meatmountain
∇ 「移趣」作为交通空间以挑高立面陈列。
Yi QU(Stairs) connects the 1st and 2nd floor, exhibiting collections on high walls. ©Meatmountain
∇ 交通空间 Corridor ©Meatmountain
∇ 堂食体验的「品拙」和「聚叙」按私密度递进排列。
Pin Zhuo(Dining room) and Ju Xu(Group tables), where customers enjoy their dishes, are arranged based on the level of privacy. ©Meatmountain
∇ 基于笨鱼的视觉符号衍生出来的方圆图形元素，作为整案的设计线索贯穿其中。
The square and circle graphic element derived from B-Fish visual symbol runs through the entire design as a key element. ©Meatmountain
∇ 细部 Details ©Meatmountain
∇ 平面图， grafic plan ©Jaguar
「灵感常燃」
“Inspirations persist”
于繁华之外返璞归真，
Amongst the hustle and bustle here lies simplicity,
寻得一处舒享之地，
With ease and comfort,
享受迷人的烟火和生活的温度。
Enjoy the mundane things that spice up life.
项目信息
项目名称：笨鱼烤焰所
设计方：具格设计
联系邮箱：jckingkong@qq.com
设计周期：06.2021-07.2021
施工周期：08.2021-11.2021
主创及设计团队：贺瑞祥，鲁易，吴君诚，陈沛，禤洁威，陈浩
项目地址：广东省深圳市
项目面积：225㎡
摄影师：肉山
客户：笨鱼水产
品牌：朗生板
Name of project: B-Fish
Designed by: Ju Ge(Unique Style) Design
E-mail: jckingkong@qq.com
Designing phase: 06.2021-07.2021
Construction phase: 08.2021-11.2021
Designers: HE Ruixiang, LU Yi, WU Juncheng, CHEN Pei, XUAN Jiewei, CHEN Hao
Location of the project: Shenzhen, Guangdong
Size: 225㎡
Photographer: Meatmountain
Client: B-Fish
Brand：LANSEN
