金陵明珠玄武湖位于南京市主城区，东枕紫金山，西依明城墙，南滨九华山，北连南京站，它是国家级钟山风景区的重要组成部分，国家AAAA级风景区、国家重点公园。江苏著名西餐品牌PICAPICA喜鹊凭借深耕国内多年的卓越品牌影响力，成功在2023年正式落户于玄武湖十里长堤环湖路。
Xuanwu Lake is located in the main urban area of Nanjing. It is an important part of the national-level Zhongshan Scenic Area, a national AAAA-level scenic area, and a key national park. Renowned Jiangsu-based Western cuisine brand PICAPICA, leveraging its outstanding brand influence cultivated domestically over the years, successfully established its presence along the Xuanwu Lake scenic route in 2023.
∇ 平面图
玄武湖PICAPICA喜鹊力邀国内著名设计公司DOMANI东仓建设执笔创作，经过历时两年的政府端设计研讨与工程阶段，项目落地即毫无意外的成为玄武湖畔最夺目热门的休闲西餐厅，并迅速占领金陵城潮流男女们最佳社交与约会标的地首选项。
Xuanwu Lake’s PICAPICA restaurant, with the renowned domestic design company DOMANI leading the project, underwent two years of design discussions and construction. Upon completion, it unsurprisingly emerged as the most eye-catching and popular leisure Western restaurant along the Xuanwu Lake shore. Quickly becoming the top choice for socializing and dating among the trendy men and women in Nanjing.
风景名胜区域的建筑改造与商业激活是一项敏感议题，它不仅需遵循严格的规划审批流程，保持建筑风貌与自然景观的和谐统一，还面临诸多的历史遗留问题与关系。在此前提下，设计策略需要一、最大程度提炼表现建筑空间与环境的综合优势；二、令其自洽于现代商业运营逻辑与新生代消费者审美倾向；三、在可控建造预算与运营预算的范围内完成建设。
Renovating buildings and activating commercial spaces in scenic areas is a delicate matter that involves strict adherence to planning regulations to preserve architectural aesthetics and blend harmoniously with the natural surroundings, all while navigating historical legacy concerns. To address these challenges, design strategies should prioritize integrating architectural spaces with environmental advantages, aligning project spaces with modern commercial operations and the tastes of contemporary consumers, and ensuring project completion within defined construction budgets.
∇ 原始场地
该项目的原始建筑是一栋15年前的湖畔框架式简易建筑物。在此次对其进行商业性激活的设计过程中，DOMANI的设计首先进行了复杂而不着痕迹的主体结构加固设计。通过对主体结构的全面加固，梳理并强化了建筑结构的本质关系，并将室内功能与结构关系进行完整嵌套。
During the commercial revitalization design of this project, the original building, a basic frame structure built 15 years ago, underwent a crucial initial phase of intricate yet discreet structural reinforcement. This step clarified and bolstered the fundamental relationships within the building’s structure, facilitating the seamless integration of interior functions within these strengthened structural frameworks.
在这种提炼+强化的结构性空间当中，空间设计的痕迹是低调消隐的。反之，与外界湖景的视野联系被极端放大。在外观上形成了与周边环境相处得当的建筑姿态，同时在室内则将消费者视线的权重抛向户外远景。这一设计策略，无疑使建筑空间在尊重历史与自然环境的同时，亦呈现一种“自我感”较强的空间状态。
This transformation design approach emphasizes refining the building structure and improving spatial relationships, subtly concealing interior design traces to create a seamless connection between indoor sensory experiences and the lakeside surroundings. The project strives to blend the architectural form with the environment, directing consumers’ attention towards distant outdoor vistas. This strategy not only integrates the project with nature but also fosters a sense of autonomy within the space.
评论(0)