全球设计风向感谢来自 丰屋·URO 的营销中心项目案例分享：
“建筑以空间形式体现出时代的精神，这种体现是生动、多变而新颖。”
——密斯·凡德罗
The architecture embodies the spirit of The Times in the form of space, The embodiment is vivid, varied and novel.”
___Ludwig Mies Van der Rohe
广州是一座以“生活之都”著称的大都会，既有着感性的生活气息，又有着理性的现代创新。项目定位为当代拒绝被定义的年轻群体，生活与创新，感性与理性引发出设计师思维散发再创造，以生活为“意”，秋色作“景”，用以新的形式与年轻人对话。
Guangzhou is a metropolis known as “the capital of life”, which has both the emotional life atmosphere and the rational modern innovation. The project is positioned as a contemporary young group that refuses to be defined. Life and innovation, sensibility and rationality trigger designers’ thinking and re-creation. With life as “meaning” and autumn as “scenery”, it is used for new forms of dialogue with young people.
从入口进入接待区，夏末转至初秋，袅袅的炊烟渗透于玻璃管内以立体形式在空间呈现，具象的物件被切割重组以新的形象跳脱告别传统，一维、二维、三维觥筹交错。
From the entrance to the reception area, from the end of summer to the beginning of autumn, the curling smoke permeates the glass tube and presents in the space in a three-dimensional form. The concrete objects are cut and reorganized to break away from the tradition in a new image, and the 1d, 2D and 3D toasts are interwoven.
局部细节上，放置了一些比较跳脱的玩偶，在理性的生活中描绘感性的雕塑，活跃了整个纯粹的点线面空间， 雕塑本身就已经是一种情绪和一个故事的表达，在融入空间后，便成了来往人群探索体验之后的记忆故事。
In some details, some jumping dolls are placed to depict emotional sculptures in rational life, which enlivate the whole pure space of points, lines and planes. The sculpture itself is already an expression of emotion and a story, and after being integrated into the space, it becomes a memory story after the exploration and experience of the crowd.
线面跳跃律动，刻画天花轮廓，增加空间中视觉距离，柔和空间的尖锐菱角，在跳跃的空间中体验慵懒舒适的生活，感受空间中自然的柔。
The line surface jumps the rhythm, portrays the smallpox outline, increases the visual distance in the space, the soft space sharp water Angle, experiences the lazy comfortable life in the jumping space, feels the natural softness in the space.
水吧区利用通透的玻璃与强烈的线条理性结合，划分特别的立体空间，搭以绿植，营造一种干净清爽的氛围，让内心得以释放，享受惬意的时光。
The water bar area uses transparent glass and strong line rational combination to divide the special three-dimensional space, with green plants, to create a clean and refreshing atmosphere, so that the heart can be released, enjoy the pleasant time.
考虑到客户群的行为逻辑习惯，并尽可能满足他们在售楼处的情景需求，设置了形式不一的休息区和洽谈区，赋予活跃跳脱的颜色，在理性的空间中增添感性色彩。
In consideration of the behavioral logic habits of the customer group, and to meet their situational needs in the sales office as far as possible, the rest area and negotiation area of different forms are set up, giving active jumping color, adding perceptual color in the rational space.
穿梭空间，悬浮的彩色渐变玻璃方管延续着白藏的故事，初秋踏着稳重的步伐迈进，此时秋意渐浓。大胆采用彩色玻璃与白色墙面营造干净简约、轻盈通透的秋色意境。
Shuttle space, suspended color gradient glass square tube continues the story of Bai Zang, early autumn with a steady step forward, at this time the autumn gradually concentrated. Bold use of colored glass and white walls to create a clean and simple, light and transparent autumn mood.
儿童娱乐区选取木纹色为主，柔和空间视觉感，利用以跳脱的软装，开放的空间，让小朋友的天性尽情释放。
Children’s entertainment area selects wood grain color as the main, soft space visual sense, use to jump off the soft outfit, open space, let the children’s nature to release.
年轻化、差异化的室内设计，在保证了审美的同时，让整个空间变的即有活力，又给人带来感官体验上的新鲜感，沉淀着浓厚生活气息，是“秋”在述说着故事。
The young and differentiated interior design not only ensures the aesthetic taste, but also makes the whole space dynamic and brings people a fresh sense of sensory experience. With a strong sense of life, it is “autumn” telling a story.
予以秋之感
随风，入梦，长留
Give it a sense of autumn
With the wind、appear in one’s dream、permanently
项目名称：广州黄埔星汇城售楼部
Project Name: Guangzhou Huangpu Xinghui City sales department
项目地点：广州
Project Location: Guangzhou
室内设计：丰屋·URO
Interior Designer: Fenhom·URO
主创设计：张颖
Principal designer: Ying Zhang
硬装团队：吴锦洲 、陈明智、张洋
Jinzhou Wu、Mingzhi Chen 、Yang Zhang
软装团队：杨帆、沈君、陈柱
Fan Yang、Jun Shen、Zhu Chen
业主公司：越秀集团、广州地铁、科学城集团
Owner company: Yuexiu group、Guangzhou metro、Science City Group
设计面积：650㎡
Area: 650㎡
项目摄影：视方摄影
Photographer:
撰文及图纸由Fenhom提供
Project description and drawing offered by Fenhom
