航海基因的模块化空间表达
A Modular Spatial Translation of Nautical DNA
SLT再次携手美国服装品牌NAUTICA，为其黑标BLACK LABEL新系列打造空间形象，首店坐落于长春欧亚商都。设计超越航海符号的表层运用，通过一套严谨的模块化系统，将“帆船”的基因转译为当代、可复制的空间语言，塑造自由、冒险与自然感并存的零售场景。
SLT has again partnered with NAUTICA to create the flagship store for its new BLACK LABEL collection. Moving beyond superficial nautical symbols, the design translates the DNA of a “yacht” into a contemporary, replicable spatial language through a rigorous modular system, shaping a retail environment that embodies freedom, adventure, and a natural essence.
∇ 门店外观 External view ©吴鉴泉Vincent Wu
一.从桅帆之姿到空间原型
From Concept to Spatial Strategy
项目的核心挑战在于如何为兼具功能性与潮流性的BLACK LABEL系列，建立一个兼具高度品牌辨识度与落地效率的空间系统。SLT以“大航海之梦”为题，将“帆船”作为空间原型，进行抽象化、建筑化的转译。
The core challenge was to establish a spatial system with high brand recognition and implementation efficiency for the functional-yet-stylish BLACK LABEL collection. Inspired by “The Dream of Great Voyages,” SLT adopted the “yacht” as its spatial prototype, abstracting it into an architectural language.
∇ 帆船意向Yacht as inspiration
设计从帆船的“帆”、“索具”、“甲板”、“系缆桩”等核心构件中提取形式逻辑。巨大的软膜天花是对“帆面”的柔性转译；墙面的悬拉索系统源自“索具”的滑轮与帆夹；浅色木地板回应“甲板”的温润触感；试衣间的挂钩则是“系缆桩”的抽象表达。这一切共同构建了一套连贯的空间叙事体系。
The design extracts formal logic from core sailing components: sails, rigging, deck, and cleats. A large soft-ceiling film translates the “sail”; wall-mounted tensioned cable systems derive from rigging pulleys and clips; light wood flooring echoes the warm touch of the “deck”; and fitting room hooks abstract the form of “cleats.” Together, they form a coherent spatial narrative system.
∇ 轴测 Axonometric ©SLT Design
二.空间序列与材质选择
Spatial Narrative and Material Choice
空间序列依循“启航-竞速-归泊”的叙事展开。材质选择也以“航海”为线索，通过坚硬和柔软的反差感营造深度。入口处以硬核的形态界定边界，黑色岩板模拟海浪冲刷礁石的肌理，陈列背板采用水波纹不锈钢，映射夜色中波光粼粼的海面，引导顾客踏入这片“暗涌”的室内海面。
The spatial sequence follows a “Departure-Racing-Return” narrative. Material selections follow nautical cues, using hard-soft contrasts to create depth. The entrance features bold forms with black lava panels mimicking wave-worn rocks, while rippled stainless steel displays reflect a shimmering night sea, guiding visitors into this space of subdued currents
∇ 入口 Entrance ©吴鉴泉Vincent Wu
∇ 入口处材质细节 Material Details of the Entrance ©吴鉴泉Vincent Wu
核心展示区，陈列装置组团以竞速之势交汇于“主帆”之下，形成视觉锚点。不同角度的“帆面切片”虚实交错，再现帆船穿梭于风浪的动势。
In the core display area, two display units converge beneath the “main sail,” creating a visual anchor. Interwoven “sail slices” recreate the dynamism of a yacht navigating winds and waves.
∇ 核心展示区视觉锚点 © SLT Design
∇ 核心展示区 Core display area ©吴鉴泉Vincent Wu
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