伯视乐眼鏡品牌集合店以 “业态解构与体验重构” 为核心命题,在眼镜零售与咖啡业态的跨界融合中,通过材质诗学、空间叙事与功能拓扑的多维探索,打造出一个兼具先锋性与人文温度的商业场域,为当代零售空间的创新提供了极具启发性的范式。
BOTHLIKE Eyewear Collective Store is a commercial space that breaks the boundaries of traditional formats. With the composite model of “eyewear retail + coffee experience”, it creates a consumer scene with both artistic sense and practicality through material collision, spatial narrative and functional integration, redefining the experience dimension of eyewear retail space.
设计理念:自然与工业的共生叙事
Design Concept: Symbiotic Narrative of Nature and Industry
设计以 “自然肌理与工业质感的对话” 为核心理念,将暖棕砖石、木质元素等自然材质,与水泥裸顶、金属管道、灰色碎石等工业风元素交织,在空间中构建出 “粗犷与温润共生” 的视觉张力。这种碰撞不仅是材质的混搭,更是对 “眼镜作为功能产品与时尚单品” 双重属性的隐喻 —— 既满足专业配镜的严谨性,又承载潮流审美与休闲体验的需求。
The design takes “the dialogue between natural texture and industrial texture” as the core concept, interweaving natural materials such as warm brown bricks and wood with industrial elements such as exposed concrete ceilings, metal pipes, and gray gravel to create a visual tension of “coexistence of roughness and warmth” in the space. This collision is not only a mix of materials, but also a metaphor for the dual attributes of “eyewear as a functional product and a fashion item” — meeting the rigor of professional eyewear fitting while catering to the needs of trend aesthetic and leisure experience.
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